TG3 47 SaaS brands scaled and $84M+ in client pipeline generated. See the proof → Free: 20 SaaS calculators, no signup. CAC, LTV, churn, Rule of 40. Open the tools → We rebuild attribution at the warehouse so every channel gets honest credit. See how →
TG3 SaaS/Services/Analytics/B2B SaaS
SaaS analytics · B2B SaaS

B2B SaaS analytics agency built for clean attribution.

B2B SaaS buying runs long and multi-touch, so last-touch attribution quietly lies to you. We build warehouse analytics that credit the whole committee journey and tie every channel to pipeline and ARR.

Book the 30-minute audit → What we do
Why it's different

Why B2B SaaS analytics plays by different rules.

B2B SaaS has the longest, most multi-touch journey in software. A deal touches paid, organic, content and sales across months before it closes. Last-touch attribution hands all the credit to the final click and starves the channels that actually created the demand.

The factorWhy it changes the play
FactorWhat it means
Long buying cyclesMonths long and multi-stakeholder. Your marketing has to serve the champion and the economic buyer at once.
Product-led growthSignups and trials beat raw leads. Everything maps to activation, not just demo forms.
Bottom-funnel intentComparison, alternatives and use-case demand converts hardest. Capture it before chasing awareness.
AI searchAI answers sit on most B2B tech queries now. Showing up in them is no longer optional.
Revenue attributionVanity metrics don't survive a board meeting. Everything ties to signups, demos and pipeline.
What we do

What a B2B SaaS analytics agency actually does.

The goal never changes: attribution you can trust, built in the warehouse, tied to revenue. Here is what a real B2B SaaS analytics engagement covers.

01

Warehouse foundation

Attribution built in your data warehouse as the single source of record, not platform reports that each claim the same conversion.

02

Multi-touch attribution

Models that credit the whole journey across paid, organic and sales, with the limits stated honestly.

03

Revenue reporting

Dashboards tied to pipeline and ARR, not clicks and sessions, so every spend decision has a revenue line behind it.

04

RevOps and data plumbing

Marketing, sales and customer data joined into one revenue view so the funnel is visible end to end.

05

Spend reallocation

Findings turned into budget moves, shifting dollars off what only looks good and onto what creates pipeline.

06

Forecasting and benchmarks

Models that tie channel inputs to forecast pipeline, with benchmarks you can actually plan against.

Where we fit

Where TG3 fits and where it doesn't.

We run SaaS analytics for B2B SaaS as one of seven channels, not a side project. Across 47 SaaS brands and $84M+ in client pipeline we've built this for B2B SaaS specifically. See the B2B SaaS practice, the case studies or the best SaaS analytics agencies guide.

Where we're not the answer: if you only need a one-off task or a tiny budget, a freelancer costs less. We're built for B2B SaaS companies that want saas analytics working with the rest of the funnel. See the process or pricing.

Pricing

What B2B SaaS analytics costs in 2026.

Pricing tracks scope, not quality. Use these market ranges as a sanity check, then ask any agency to map cost to the pipeline it expects to create.

Typical 2026 monthly rangesMarket context, not a quote
Engagement typeTypical monthly rangeBest for
Analytics audit and setup$10,000 to $20,000Standing up attribution and dashboards
Ongoing analytics and RevOps$18,000 to $45,000Running attribution and reallocation
Full RevOps build$35,000 plusWarehouse and the full revenue stack
FAQ

B2B SaaS analytics questions, answered.

What is B2B SaaS analytics?+

It's marketing and revenue analytics built for B2B SaaS companies, with attribution in your warehouse tied to pipeline and ARR rather than platform-reported clicks.

How much does a B2B SaaS analytics agency cost in 2026?+

An audit and setup runs $10,000 to $20,000 a month. Ongoing analytics and RevOps runs $18,000 to $45,000 and a full warehouse build starts around $35,000.

How long until analytics pays off for B2B SaaS?+

Setup takes a few weeks. The real payoff lands the first time the data changes a spend decision, usually within a quarter once attribution exposes what truly drives pipeline.

Warehouse or platform attribution?+

Warehouse, every time. Platform numbers double-count because each ad network claims the same conversion. A warehouse gives one source of record the whole team can trust.

Why specialise in B2B SaaS?+

B2B SaaS has its own metrics, sales cycles and buying committees. A specialist brings pattern from similar companies. A generalist learns on your budget.

Agency or in-house for B2B SaaS analytics?+

An agency brings attribution modelling and RevOps skill on day one. In-house owns it long term. Most teams stand the system up with an agency then run it in-house.

More SaaS marketing for B2B SaaS
ABM for B2B SaaSContent for B2B SaaSCRO for B2B SaaSLifecycle for B2B SaaSPaid media for B2B SaaSSEO for B2B SaaS

See what your B2B attribution is hiding.

Last-touch is almost certainly misreading your best channel. Book a 30-minute audit and we will show you the warehouse view. No sales sequence.

Book the audit call →
6 SaaS engagements a quarter · 47 brands scaled · $84M+ pipeline